Digital Channel Head
Consultant Laura Ojinaga
Date posted 24 May 20188767 Paseo De Roxas Makati City 1226 Robert Walters Philippines
One of the global insurance giants with a strong market presence in the Philippines is seeking an excellent and dynamic Digital Channel Head. Reporting to the Chief Marketing Officer, this is a role for a leader and strategically-minded individual.
About the Digital Channel Head Role:
As a Digital Channel leader, you will be responsible for driving subscription and usage of alternate digital delivery channels defined such as online and mobile apps. You will also ensure the relevance of alternative digital delivery channels by keeping tabs on trends, competition and customer preferences.
This role will be based in Fort Bonifacio, Taguig City.
- Identify customer bases to prioritise penetration and increase in usage to aid optimise the company’s profitability and ensure integrity of users’ experience with brand
- Design the alternative digital delivery channels roadmap and regularly update this to ensure relevance
- Develop and implement yearly business plans for alternative digital delivery channels
- Work with Customer Marketing to know alternative channel user usage profile and behaviour as well as to generate insights from these users
- Ensure successful Customer Satisfaction ratings for company’s alternative digital delivery channels
- Meet availability and performance standards of alternative digital delivery channels
- Partner with third parties to provide benefits as possible with subscription and usage of alternative delivery channels
- Ensure compliance of alternative digital delivery channel features and processes with regulatory requirements, and internal policies and procedures
To succeed in this role, you must possess 10 years’ experience in product or alternative digital delivery channel management, preferably in a financial institution such as a bank or credit card company.
- Understanding of the Alternate Channels Business (Technology & Implementation)
- Knowledge of alternative digital channels’ infrastructure and architecture
- Experience handling financial products and services (Proficient)
- Strategically-minded (advanced)
- With five years in a strategic role
The successful candidate will join a company whose expertise has made them the leader in their field. This well-recognised brand offers a great working environment.
If you are a diligent and resilient individual and want to take the next step in your career, the Digital Channel Head role is right for you.
Apply today for this exciting opportunity.