Digital Marketing Manager

An exciting Digital Marketing Manager job has opened up at one of the leading retail companies here in the Philippines.

About the Digital Marketing Manager Role:
The Digital Marketing Manager is responsible for developing and implementing strategies that promote company or brand products. They manage various channels like social media networks, Google Ads, website content and email marketing to deliver a persuasive and cohesive marketing message to their audience.

Key Responsibilities:

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns
• Design, build and maintain social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimise spend and performance based on the insights
• Collaborate with internal teams to create landing pages and optimise user experience
• Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
• Instrument conversion points and optimise user funnels
• Collaborate with agencies and other vendor partners

To succeed in this Digital Marketing Manager role, you will need to have the ability and experience to drive the digital marketing avenue of the company.

Key Requirements:

• At least three years of proven work experience in digital marketing; preferably within the e-commerce field
• Demonstrated experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in with optimising landing pages and user funnels
• Solid knowledge of website analytics tools (e.g. Google Analytics)

This leading company has an outstanding reputation in the retail industry.

If you are highly driven and would like to level up your career in the next level, this Digital Marketing Manager opportunity is right for you.

Apply now or contact me to learn more.

Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted.