Our client is seeking a Digital Marketing Expert to join their dynamic team. This role offers an exciting opportunity to be part of a diverse workforce, where no challenge is the same.
Digital Marketing Expert
Salary: Competitive and based on experience
Location: Taguig, BGC
Keywords: Digital Marketing, SEO, SEM, Media Planning, Web Analytics
- Opportunity to work with a diverse and international team
- Chance to drive sustainable progress in the banking industry
- Continuous personal growth opportunities in an evolving environment
What you'll do:
As a Digital Marketing Expert, you will play a pivotal role in shaping our client's digital presence. Your primary responsibility will be planning and executing all digital marketing efforts, both organic and paid. You will work closely with agencies for media buying while monitoring all online advertising activities end-to-end. Additionally, you will manage the company's social media pages, both internal and external. Collaborating with other marketing experts and business leads to ensure cohesive implementation of running campaigns will also be part of your day-to-day tasks.
- Manage all paid online advertisements such as Meta ads, programmatic ads, Google display network, etc.
- Handle Search Engine Optimization (SEO) and Search Engine Marketing (SEM)
- End-to-end management of all internal and external online communication platforms such as social media, ING Today, and Viva engage
- Community management - internal and external such as responding to comments, joining Reddit forums, etc.
- Manage social media tools such as HubSpot* and Meltwater*
- Ensure amplification of internal EB efforts via organic and sponsored posts
- Work closely with the agency for media planning and buying
What you bring:
The ideal candidate for this Digital Marketing Expert role brings a wealth of experience in digital marketing strategies, SEO/SEM, PPC, social media marketing, email marketing, data/web analytics tools usage, content creation for various digital platforms. Your strong analytical skills coupled with a data-driven mindset will be crucial in driving campaign effectiveness. Your ability to adapt to changes in the advertising landscape while maintaining a growth mindset will set you apart. Your creative thinking and problem-solving abilities will be key in this role.
- At least 7 years of extensive experience in Digital Marketing primarily always-on campaigns, performance marketing, and SEM
- At least 10 years of social media marketing experience including but not limited to strategies, content planning and management, community management, and usage of social media tools
- Expertise in digital marketing strategies and media planning
- Strong knowledge of Search engine optimization (SEO), Pay-per-click (PPC), social media, and email marketing
- Proficiency in data and web analytics tools (e.g., Google Analytics)
- Ability to create and manage content for various digital platforms
- Strong analytical skills and data-driven mindset
- Creative thinking and problem-solving abilities
What sets this company apart:
Our client is committed to empowering people to stay a step ahead in life and business. They believe that sustainable progress is driven by people with the imagination and determination to make a better future for themselves and those around them. They are changing what banking is, offering plenty of opportunities for personal growth in a continuously evolving environment.
What's next:
Ready to take the next step in your career? Apply now!
Apply today by clicking on the link!
Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted.
